Matt Nguyen

Matt is a Market Research Consultant at IER, with a primary focus on the management and delivery of behavioural, economic, and social impacts evaluation reporting for events in the South East Queensland Region. Matt works closely with survey development and data analysis teams to provide in-depth comprehensive reports for major clients like Tourism and Events Queensland as well as other key major event clients.

Matt brings experience in event evaluation and analysis, supported by a background in user experience research. He has developed expertise across both quantitative and qualitative research, while working closely with event organisers and clients to understand their needs and deliver key insights.

Passionate about market research, Matt finds fulfillment in uncovering insights that help drive informed decision-making. In particular the analysis of consumer sentiment data to better understand consumer behaviour and identify trends that provide valuable insights for a range of clients in the events sector.

Matt holds a Bachelor of Media Communications from Swinburne University of Technology, where he majored in Advertising and Digital Advertising, with a minor in Public Relations.